David is a recognized industry leader in digital, media and ecommerce with expertise across franchising, hospitality, travel, tourism and publishing. He has been a speaker, panelist and participant for a variety of conferences including: Cornell, NYU, ShopAmerica, HSMAI, and HEDNA. Atkins has built and led global teams in strategic planning, marketing, branding, distribution, business and product development, media sales, public relations, promotions, media planning, revenue generation, ecommerce, telesales, user interface, user experience, training and operations for companies including: Expedia, Microsoft, IAC and Freedom Communications.
He served as Freedom Interactive’s SVP of Revenue where he also led recruiting, strategy, advertising, business development and operation teams that served 200+ digital assets. David was VP & GM at Interval International, part of IAC/InterActive.
Earlier, he was the vice president of business development of Expedia, the world’s leading online travel service. Atkins oversaw cross company initiatives, distribution relationships, the media businesses, search engine marketing and new non-traditional marketing efforts & led various strategy teams, research and competitive tracking efforts at Expedia. Atkins joined Expedia in its first year of business while still a part of Microsoft and was responsible for leading the team that turned Expedia into one of the largest global hotel booking sites on the Web and was a management team member of the IPO team. David has significant experience, on-line and offline with a variety industry leaders including: ABC, AdTech, Advertising.com, American Express, AOL, Atlas, AvenueA-RazorFish, Best Western, CBS, Citysearch, Commission Junction, Comscore, DART, Digitas, Disney, DoubleClick, eBay, Google, HEDNA, Hilton, Hyatt, LinkShare, Marriott, McDonalds, Modem Media, Monster, MSN, NBC/Universal, Starwood, Yahoo and Real Media 24/7.